In the digital age, it’s tempting to skimp on messaging in favor of bold, flashy visual design. But words and their meaning matter — perhaps now more than ever.
digital strategy
Adobe is no longer integrating the Pantone Matching System (PMS) library into its products as part of the standard Creative Suite subscription. What does this mean for marketers? In...
At least one billion people in the world have some form of disability. Whether an impairment with vision, hearing, cognition, or mobility people with disabilities often use assistive generation...
Social media. We all use it, we all know what it is, but when it comes to using it as part of a digital marketing plan, many struggle to...
With a new year upon us, many brands are contemplating new opportunities to connect with their audience and grow their business. The past few years have taught us that...
With so many WYSIWYG (What You See Is What You Get) tools available for social media and digital ad creation anyone can make an ad that looks pretty. The...
Starting a new website for your business or updating your current website and not sure where to begin or how to go about it? WordPress may be the answer!...
Email Marketing Needs To Be Engaging. Here’s What You Need To Know. In Part 1, we discussed why email marketing is still effective and the rise in email users...
In 2021, Email Marketing needs to be strategic. Here’s how. In Part 1, we discussed why email marketing is still effective. Now we are going to take a look...
In 2021, Email Marketing still works. Here’s why. The audience is growing. Current data paints an optimistic picture for continued email adoption and consumption. Statista reported the total number...